I got an invite today to yammer from work colleagues. It’s basically an internally networked twitter. If you have the same email extension (eg firstname.lastname@example.org) then it will hook you up and give you somewhere to communicate.
To quote yammer:
Yammer is a tool for making your organization more productive through the exchange of status updates and group messages.
You can use Yammer to:
- Stay connected with co-workers
- Start a discussion
- Share news, documents and links
- Ask or answer questions
- Create a group mailing list
- Look up a co-worker's contact info
- Search for a topic
- See what's popular and who's influential
This is particularly relevant as I had a brief tweet with the SDCDevTeam team guys about internal social media. It’s a brilliant concept, and could be really useful for internal comms on a more “friendly and social” level. Who knows – information sharing throughout the authority without “just ticking the boxes” could promote best practise and allow services to actually communicate in an effective manner.However, its early days and I have reservations. This isn’t a Wayne’s world environment where “if you book them they will come”. As already discussed with SDCDevTeam – you can lead a horse to water, but not force them to drink. I believe a tool like this could really work but only if there is an effective internal marketing campaign to promote it, and a reason to ACTUALLY use it.